When Apple announced the upcoming buy now pay later(BNPL) product, in addition to apple pay, apple cash, and their financial product ecosystem, as expected, it immediately impacted companies operating BNPL. Several financial companies' shares lost a huge chunk of their value. But, is Apple by BNPL another hype? Reference Let's Look at the Data. While the Apple ecosystem is quite unique in North America with about 54% of the smart operating system market. The question is will apple BNPL disrupt the status quo? Reference Apple is currently sitting on a huge pile of cash, which means they are able to run the BNPL and maximize the overall value. Apple mobile OS(=》Apple pay) is about 54% of the North American market but on...
Segun Omisakin talks and write about technology, Strategy and Digital transformation